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Relationship Intelligence · Action Manager
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⏰ 9 due soon · Aug 21⏰ 13 · 30d⏰ 14 · 60d
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Intermountain Health

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Tier:
Source:
Priority Target
Client Type:
Brand
Region:
Southwest
Specialties:
Healthcare
Status:
Not Contacted
C47 Content Lab
Added 7/24/2026 · AI Research · Updated 8/15/2026
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Synopsis
1. Why is this a fit?
2. Best door
Amanda Gold — Director of Brand Strategy — Philanthropic Marketing Manager
Kimberly Stroud — Creative Solutions Director — Creative Solutions Director
Megan Mahncke — CMO — Chief Marketing and Communications Officer
3. Angle / Pitch
4. Next move
5. Buying behavior
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Jul 24, 2026, 8:59 PM
Research: Intermountain Health appears to run marketing largely in-house, led by a 51-person marketing/communications organization under CMO Megan Mahncke, with Amanda Gold (Director of Brand Strategy) and Kimberly Stroud (Creative Solutions Director) rounding out brand leadership. A Winmo free-preview check surfaced only one small, unnamed local creative shop in Salt Lake City with under $750K in tracked spend—no evidence of a national holding-company AOR. The brand's own rebrand announcement credited an internal toolkit rather than an outside agency, suggesting limited agency-side contact layer exists to pursue; direct outreach to internal brand/creative leadership is likely more productive than chasing an agency intermediary.
Research: Intermountain Health appears to run marketing largely in-house, led by a 51-person marketing/communications organization under CMO Megan Mahncke, with Amanda Gold (Director of Brand Strategy) and Kimberly Stroud (Creative Solutions Director) rounding out brand leadership. A Winmo free-preview check surfaced only one small, unnamed local creative shop in Salt Lake City with under $750K in tracked spend—no evidence of a national holding-company AOR. The brand's own rebrand announcement credited an internal toolkit rather than an outside agency, suggesting limited agency-side contact layer exists to pursue; direct outreach to internal brand/creative leadership is likely more productive than chasing an agency intermediary.
Research: Intermountain Health appears to run marketing largely in-house, led by a 51-person marketing/communications organization under CMO Megan Mahncke, with Amanda Gold (Director of Brand Strategy) and Kimberly Stroud (Creative Solutions Director) rounding out brand leadership. A Winmo free-preview check surfaced only one small, unnamed local creative shop in Salt Lake City with under $750K in tracked spend—no evidence of a national holding-company AOR. The brand's own rebrand announcement credited an internal toolkit rather than an outside agency, suggesting limited agency-side contact layer exists to pursue; direct outreach to internal brand/creative leadership is likely more productive than chasing an agency intermediary.
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Intermountain Health — Commissions

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Untitledreviewed · 7/26/2026Distill →
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Sort by:TitlePositionClicksOpens
▸inAmanda Gold · Director of Brand Strategy / Philanthropic Marketing Manager
↗
in LinkedIn Message
▸inKimberly Stroud · Creative Solutions Director / Creative Solutions Director
↗
in LinkedIn Message
▸inMegan Mahncke · CMO / Chief Marketing and Communications Officer · Intermountain Health, 5245 South College Drive, Murray, UT 84123, USA
↗
in LinkedIn Message
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Company Info

Agency Relationships

inR&R Partners Creative Agency Active Visit ↗ Research →
Brand management and marketing partner for enterprise and hospital-level work; R&R currently features the See Change in Care/Healthcare campaign among its latest client work.
702-228-0222
900 S Pavilion Center Dr Ste 100, Las Vegas, Nevada, United States

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